{"id":18721,"date":"2025-04-18T12:03:11","date_gmt":"2025-04-18T10:03:11","guid":{"rendered":"https:\/\/blog.lanieri.com\/?p=18721"},"modified":"2025-04-18T12:03:11","modified_gmt":"2025-04-18T10:03:11","slug":"spring-summer-2025-campaign","status":"publish","type":"post","link":"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/","title":{"rendered":"Iconic places, personal stories"},"content":{"rendered":"\n<p><em>For the latest campaign, Lanieri explores the connection between place and identity through dreamlike cityscapes crafted with Artificial Intelligence. These imagined-yet-familiar backdrops become the stage for deeply personal narratives\u2014each as singular as the individuals who inhabit them.<\/em>\u00a0<\/p>\n\n\n\n<p>Cities, with their iconic landmarks and distinctive silhouettes, shape our experiences. But it is through those everyday encounters\u2014fleeting moments, lasting memories, unspoken questions\u2014that we truly begin to understand them. And in doing so, we understand more of ourselves. Like a mirror, the city reflects our uniqueness, inviting us to see the world through our own lens.&nbsp;<\/p>\n\n\n\n<p>Lanieri\u2019s Spring Summer 2025 campaign reimagines the most emblematic locations of the brand\u2019s cities, transforming them into evocative portraits of memory and identity. These AI-generated settings are not just backdrops\u2014they are visual metaphors for the way we inhabit space, and for the fragments of imagination that make each place feel unmistakably ours.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/Mosaico_Nuova-collezione.jpg\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"884\" src=\"https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/Mosaico_Nuova-collezione-1024x884.jpg\" alt=\"\" class=\"wp-image-18712\" srcset=\"https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/Mosaico_Nuova-collezione-1024x884.jpg 1024w, https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/Mosaico_Nuova-collezione-300x259.jpg 300w, https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/Mosaico_Nuova-collezione-768x663.jpg 768w, https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/Mosaico_Nuova-collezione-1536x1326.jpg 1536w, https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/Mosaico_Nuova-collezione.jpg 1658w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>In collaboration with AI artist Alberto Maria Colombo, the campaign imagery presents the new collection as part of a personal story\u2014where the Lanieri look and the city it moves through become inseparable. Each look, each frame, tells a story of individuality, presence, and style made personal.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the latest campaign, Lanieri explores the connection between place and identity through dreamlike cityscapes crafted with Artificial Intelligence. These imagined-yet-familiar backdrops become the stage for deeply personal narratives\u2014each as singular as the individuals who inhabit them. <\/p>\n","protected":false},"author":15,"featured_media":18716,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[445],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Iconic places, personal stories | Lanieri<\/title>\n<meta name=\"description\" content=\"For the latest campaign, Lanieri explores the connection between place and identity through dreamlike cityscapes crafted with Artificial Intelligence. These imagined-yet-familiar backdrops become the stage for deeply personal narratives\u2014each as singular as the individuals who inhabit them.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Iconic places, personal stories | Lanieri\" \/>\n<meta property=\"og:description\" content=\"For the latest campaign, Lanieri explores the connection between place and identity through dreamlike cityscapes crafted with Artificial Intelligence. These imagined-yet-familiar backdrops become the stage for deeply personal narratives\u2014each as singular as the individuals who inhabit them.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"Lanieri BLOG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/LanieriOfficial\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-18T10:03:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/banner-ai.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1372\" \/>\n\t<meta property=\"og:image:height\" content=\"646\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mario Nappi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@LanieriOfficial\" \/>\n<meta name=\"twitter:site\" content=\"@LanieriOfficial\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mario Nappi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/\"},\"author\":{\"name\":\"Mario Nappi\",\"@id\":\"https:\/\/blog.lanieri.com\/en\/#\/schema\/person\/ea3f36a8e4746122ea4adeca93d10305\"},\"headline\":\"Iconic places, personal stories\",\"datePublished\":\"2025-04-18T10:03:11+00:00\",\"dateModified\":\"2025-04-18T10:03:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/\"},\"wordCount\":203,\"publisher\":{\"@id\":\"https:\/\/blog.lanieri.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/banner-ai.jpg\",\"articleSection\":[\"NEWS\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/\",\"url\":\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/\",\"name\":\"Iconic places, personal stories | Lanieri\",\"isPartOf\":{\"@id\":\"https:\/\/blog.lanieri.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.lanieri.com\/en\/spring-summer-2025-campaign\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.lanieri.com\/wp-content\/uploads\/2025\/04\/banner-ai.jpg\",\"datePublished\":\"2025-04-18T10:03:11+00:00\",\"dateModified\":\"2025-04-18T10:03:11+00:00\",\"description\":\"For the latest campaign, Lanieri explores the connection between place and identity through dreamlike cityscapes crafted with Artificial Intelligence. 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